Posted on 13 February, 2022
Ripplr is a Zephyr Peacock portfolio company that is a provider of tech-enabled logistics services and distributor of retail consumer products. Ripplr’s founders, Abhishek V. Neheru and Santosh Dabke, comment on how COVID-19 has ushered in a new era of digital distribution for FMCG brands.
Below is an excerpt from the post that first appeared on The Financial Express on 13 February 2022:
As India battles to overcome the third wave of COVID-19, it is important to introspect the learnings of the last two years (2020 & 2021) which have changed the rules of Indian FMCG Distribution in multiple ways.
Zephyr Management is a global emerging markets investment manager, specializing in the creation and management of highly focused private equity funds
Since its inception in 1994, Zephyr has sponsored and/or managed 26 investment funds in both public and private securities markets representing approximately $1.2 billion in combined commitments and assets under management
Emerging Markets Focus
The firm has initiated several private equity funds investing in several African countries, South Korea, Mexico, India, and Sri Lanka since its founding. Zephyr's funds serve medium size enterprises that are often ignored by larger private equity players. Zephyr funds provide growth capital to established companies with proven business models and sustainable competitive advantages.
Investment activities are currently focused on India, Sri Lanka and Africa.
Zephyr Peacock India
Zephyr Peacock India provides equity financing for fast growing, small to medium sized companies led by strong entrepreneurs and management teams.Read More
Emerald Sri Lanka Fund
Emerald Fund provides equity financing for fast growing, small to medium sized (SME) Sri Lankan companies led by strong entrepreneurs & management teams.Read More
Zephyr Acorn provides equity
Zephyr Acorn provides equity financing and business support to innovative early-stage companies in East Africa.Read More
Active Portfolio Support
The firm's special expertise lies in bringing global best practices to medium-sized growing companies by assisting them in conceptualizing sustainable business strategy, management development, compensation, ESG, expansion outside of their home country, capital structure and positioning for stock exchange listing or trade sale.