Posted on 19 January, 2021
Zephyr Peacock invests in small and medium sized enterprises operating across financial services, food and agriculture, and infrastructure ancillaries sectors. The Fund has invested in Ripplr, a tech-enabled logistics services provider and distributor of retail consumer products.
Below is an excerpt from the post that first appeared on YourStory on 19 January 2021:
Ripplr, a tech-enabled distribution and logistics ecosystem platform, has raised $ 3 million in Series-A funding from Zephyr Peacock India Growth Fund. Other investors include the Chand Family Office – Yukti and 3one4 Capital. The latter had invested in Ripplr in January 2020 along with Sprout Venture Partners.
Abhishek Nehru, Co-founder, Ripplr said, “The distribution network is mostly regional in nature, and the strength and consistency of operations is heavily dependant on each individual distributor. Consistency, penetration depth, and reliability became top priorities for brands in re-establishing their supply chain networks. At Ripplr, we plan to build a first of its kind tech platform which will enable authorised distributors with business, finance, analytics and operation support, and become India’s first asset lite and tech-led distribution company in next three years.”
Ripplr’s AI/ML-based distribution platform bridges the gap between brands and unorganised retail, solving for both distribution and information asymmetry.
Ripplr provides tech-enabled logistics and distribution services for consumer brands. The entire value chain consists of multiple stakeholders starting from the manufacturer and ending at the retailer, and there is no consistent piece of tech between all of them.
Zephyr Management is a global emerging markets investment manager, specializing in the creation and management of highly focused private equity funds
Since its inception in 1994, Zephyr has sponsored and/or managed 26 investment funds in both public and private securities markets representing approximately $1.2 billion in combined commitments and assets under management
Emerging Markets Focus
The firm has initiated several private equity funds investing in several African countries, South Korea, Mexico, India, and Sri Lanka since its founding. Zephyr's funds serve medium size enterprises that are often ignored by larger private equity players. Zephyr funds provide growth capital to established companies with proven business models and sustainable competitive advantages.
Investment activities are currently focused on India, Sri Lanka and Africa.
Zephyr Peacock India
Zephyr Peacock India provides equity financing for fast growing, small to medium sized companies led by strong entrepreneurs and management teams.Read More
Emerald Sri Lanka Fund
Emerald Fund provides equity financing for fast growing, small to medium sized (SME) Sri Lankan companies led by strong entrepreneurs & management teams.Read More
Zephyr Acorn provides equity
Zephyr Acorn provides equity financing and business support to innovative early-stage companies in East Africa.Read More
Active Portfolio Support
The firm's special expertise lies in bringing global best practices to medium-sized growing companies by assisting them in conceptualizing sustainable business strategy, management development, compensation, ESG, expansion outside of their home country, capital structure and positioning for stock exchange listing or trade sale.